Marketing Analyst (m/w/d)

Our client is a FMCG company and one of the most successful e-commerce companies in Berlin. During their growth phase, they are looking for a “Marketing Analyst (m/f/d)” for the DACH region to take the company to the next level.

• Increase our marketing analytics capabilities across teams and team up with key marketing partners to develop new ideas, objectively evaluate them (with data and/or experiments) and recommend actionable next steps.
• Perform analyses from various data sources, understanding the consumer journey of our potential and existing customers, with the goal to make channel-investment and omni-channel strategy recommendations.
• Being a partner for the Marketing teams to ensure continuous, aligned marketing decisions and provide them with actionable analyses and deep dives around marketing activities.
• Perform periodical market and consumer research to support our Product Development team.
• Collaborate closely with your Business Intelligence colleagues to ensure data availability and consistency which also includes quality assurance analysis.
• Being reliable for routine tasks and assignments.

• Bachelor/Master of Science in Economics, Business Administration, Mathematics, or a related data-driven equivalent (with marketing context being a plus).
• 1-2+ years of experience in an analytical role and proven experience in common marketing analytics techniques like conversion optimization, attribution modeling, segmentation and customer lifetime value.
• Experience in Consulting is a plus.
• Strong skills in data retrieval (e.g. SQL, R or Python), statistical analysis and experience with large and complex data sets.
• Advanced skills in visualization and reporting, with strong stakeholder centricity (e.g. Power BI, Google Data Studio).
• Excellent stakeholder management, communication and organisational skills.
• Self-driven, results-oriented, enjoy working independently, and taking on responsibility.
• Oral and written English is business fluent, speaking German is a plus.

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